Back office forDubai brokerages
Simsar drafts replies to every portal lead, prepares your AML deal files and chases developer commissions. You control everything.
Today
2BR, Dubai Marina. Unanswered for 2 hours. Reply drafted with the floor plan and service charge.
Send replyThe buyer's passport has expired. A new copy has been requested.
Waiting on buyerAED 80,000 paid in cash. This may need a REAR. Draft ready for your compliance officer.
Review draftBuyer payment milestone met. Your invoice to the developer is ready.
Approve invoiceSound familiar?
Every lead answered.
Leads arrive on Bayut, Property Finder, Dubizzle, WhatsApp and your website. Nobody sees all of them. Simsar gives your team one inbox and makes sure none goes cold.
A buyer writes at 11pm.
Hi, is the 2BR in Dubai Marina still available? What are the service charges?
Hi, yes it is still available. The service charge is in the attached listing sheet, together with the floor plan. Would Thursday at 6pm suit you for a viewing?
The same buyer enquires on three platforms.
If the same phone number or email writes on another platform, merge it into one lead.
3 enquiries · 1 buyer · owned by Layla
An agent leaves the team.
Hand over Omar's chats to Layla.
Omar's 3 open chats · reassigned to Layla
Deal #142 · 2BR off-plan, JVC
Buyer: Fernandes Holdings LLC · Agent: Layla Haddad
Deal files, inspection-ready.
We prepare the work. Your compliance officer reviews and submits. Nothing is filed without them. Here is a deal file with every problem it can catch.
Every deal starts with fifteen blurry passport photos.
Buyers send IDs, visas, trade licences and SPAs through one link. Simsar reads them and flags anything expired or missing.
The name on the passport should match the title deed.
Names, ID numbers and unit details are matched across every document, before you find out at the Trustee office.
Know who is behind the buyer.
Every party is screened for sanctions and PEP status, including the people who own a company buyer.
A large cash payment came in.
Payments are checked against reporting triggers. When a REAR may be needed, a goAML draft is prepared for your compliance officer, who reviews and submits it.
Flags from AED 55,000, following current Ministry of Economy guidance. Your compliance officer stays responsible.
An inspection is coming and the evidence is scattered.
One pack per deal: KYC, risk rating, screening results and reporting status. It unlocks once every item is resolved.
Deal #142 · 2BR off-plan, JVC
Buyer: Fernandes Holdings LLC · Agent: Layla Haddad
Collect what you are owed.
Each developer agreement has its own rates, tranches and triggers. Simsar reads them, so nothing is chased from memory.
Know what you are owed.
Read each developer agreement and keep a live record of what I am owed.
Invoice at the right moment.
When a buyer reaches a payment milestone, draft the invoice and its supporting documents for my approval.
Deal #131 · 1BR off-plan, JLT
Developer: Falcon Crest Developments
Trigger: buyer reached the 20% payment milestone
Attached
- SPA
- Buyer payment receipt
- Commission agreement
First, a 15-minute call.
Tell us which part of the day slows your team down, and how your team works today.
Then we show you Simsar.
On your own workflow, set up around the tools you already use.
Four weeks, free.
Use it on real deals with your own team. No card required.
Then you choose.
Pick a plan, or walk away. No card is taken during the trial.
Pricing
Priced on what your team uses.
Every brokerage works differently. After our call we quote on your team size and the parts of Simsar you use. The first four weeks are free.
Book a 15-minute callEvery plan includes
- A four-week free trial, no card required
- Setup by our team around the tools you already use
- A direct WhatsApp support line
- Every action logged, ready for an inspection
How it works
- 01A 15-minute call about how your team works.
- 02See Simsar on your own workflow.
- 03Four weeks free on real deals, then a quote for your team size and the modules you use.
No contract during the trial.
AI reads. Code checks.You decide.
AI reads documents and drafts messages. Expiry dates, thresholds and screening rules run in tested code, not in a prompt. Anything uncertain goes to a person, and every action is logged. Your clients' documents deserve better than a shared drive.
You stay in control. Nothing is filed or sent without your approval. REARs are always submitted by your compliance officer.
Your data stays yours. Encrypted in transit and at rest, and exportable at any time. Never sold, and never used to train AI models.
Built for UAE rules. Designed around UAE AML law, goAML reporting and Ministry of Economy guidance for real-estate brokers.
Questions
How do we get started? Fill in the form. We will message you on WhatsApp to set up a 15-minute call, then show you Simsar on your own workflow.
Do I need to switch CRMs? No. We work alongside the tools your team already uses.
Do you submit REARs to goAML for me? No. We flag when a report may be needed and prepare the draft. Your compliance officer reviews and submits it.
Does the AI message my clients on its own? No. Replies are drafted for your agent, and nothing is sent without approval.
Is my clients' data safe? Client documents are encrypted in transit and at rest. Only people you approve can see them, plus our support team when you ask for help, and every access is logged. Deal files are kept for at least five years, as UAE AML rules require, and you can export them at any time. We never sell your data or use it to train AI models.
What happens after the four weeks? Choose a plan, or walk away. No card is taken during the trial.
You close the deals.We handle the rest.
A 15-minute call about how your team works. Then we show you Simsar on your own workflow.
Have a question first? Message us on WhatsApp or send us an email.